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How to Give and Who to Give Your Cards To?
Your first set of business cards is really nice. You are probably very exiting looking at the pile on your desk and thinking " Now what? What shall I do with these cards?"
Yes, if it is your first time you may think you have far to much cards than you need. In fact they are not even enough to start. Once you know who should get one of your cards you will see how quickly they will go.
The typical receiver of your business card should be your clients or your prospective clients. Sometimes you can give them to friends too, not because they do not know your phone number but because they might come across it when a friend of theirs needs the services you offer.
Your prospective clients should also have a card. Have enough when you go to public events where you meet new people. Give your card to the ones you meet. You never know what can come out of this.
The next thing to master is how to give your business card with style. The way you will give it makes as much impression as the card itself. Moreover you want the receiver to remember your card and put it in his card holder but not to throw it in the recycle bin.
First of all give each card personally. Do not ask a friend of your to distribute your cards as if they are free brochures. Do not put them on the table waiting people to grab one either. Be calm and give the card in a way that the recipient can read it the right side up. If you are giving your cards abroad, you should learn the traditional way of giving business cards in the region you are. For example if you are in Asia the correct way of giving a card is with two hands.
Finally remember that you should ask for the recipient business card when giving yours (and offer yours when someone else if giving you his card). This will should you are not just trying to trade your services. When you get the card, read it and then put it in your pocket. This will show the other person you find him important and this increases your chance to be remembered. Again, if you are in Asia, you should do it their way. Do not put the card straight in your pocket, but leave it on the table until the meeting ends.